AppleTV… one year later

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Posted by zbeckman - April 17, 2008 Comments 0

About a year ago, Brent Schlender wrote off the AppleTV in Fortune magazine. So where do we stand today? Bottom line, just about any analysis about AppleTV or any other “set top box” is premature. This is a market that is just beginning to open up—about the only thing I think we can count on is that the winners in the battle for the living room are going to suffer a great deal of evolution. Eventually, a few winners will emerge. I’m going to avoid calling this battle for another five or ten years, though.

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