Why Sun is dying (and HP, and…)
Dell is on top. Well, at least they’ve been on top, although some might argue they’re slipping a bit. Anyhow, Dell figured out how to sell into multiple markets and hold on to that market share. Sun, HP and others seem to have forgotten (or perhaps they never learned).
More than once though, the Sun people did suggest I just buy the servers off the web site. “OK,” I said, “and what credit card should I put that $220,000 order on?”. “You can put in multiple orders over a few days”, he suggested. “OK … thanks! I’ll try that,” I said while hanging up the phone.
The result?
Take a look at Jason Hoffman’s post, The Sun Doesn’t Shine On Me, for the full story. It’s one that I’ve run into before, too. One particular case comes to mind: We wanted to buy several Sun E450 servers. By the time Sun got around to calling us back, we had already purchased and installed Compaq equivalents and had the servers in production.








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